Help us choose a new name!


By Carrie Hobbs Schulman, co-founder, El Cerrito Strollers & Rollers

Several times when I’ve mentioned El Cerrito Strollers & Rollers to people, they say that they're not a parent so it would not be for them. I think the word "strollers" has an immediate connection with baby strollers. While we do advocate for people with strollers, we advocate for all types of active transportation and having "strollers" as the first word after "El Cerrito" paints an inaccurate picture in people's minds.

In addition, Albany is already using the name “Strollers and Rollers.” I think it is confusing to have two separate groups so closely situated with basically the same name. It's quite likely that our groups will collaborate on future projects and it will be more powerful to have two unique groups backing a project.

Lastly, El Cerrito Strollers and Rollers is just a mouthful. That's a full 9 syllables! I think we can find a shorter name that is unique and does not conjure up images of baby strollers. 

At our May 15 meeting, we decided to poll our members on various options for a new name and to keep our current tagline, “Low-carbon access to the fruits of the city.” Some options we are considering include: El Cerrito Healthy Streets, El Cerrito Streets for All, Get Around El Cerrito, and Smart Move El Cerrito.

Please take our poll now to vote or offer your name suggestions!


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